
🔍 The new reality of digital content: what’s authentic?#
The era of infinite synthetic content is already here. Today, AI-generated photos and videos can look so real that it’s hard to tell them apart from a traditional camera.
For those just getting started with this topic, one key idea:
👉 We used to trust the image. Now we must trust the source.
🧠 Key concepts explained for beginners#
- 🤖 Generative AI: creates images and videos from scratch, imitating reality.
- 🔐 Cryptographic signatures in cameras: a kind of “digital fingerprint” that certifies a photo was captured and not generated.
- 🏷️ AI-generated content labels: help identify when something isn’t real.
- 👀 Imperfection as a signal of authenticity: the “raw” and “unproduced” becomes valuable again because it’s difficult to fake.
In a world where anything can be artificially created, trust shifts from the content to who publishes it.
More information at the link 👇
Also published on LinkedIn.

